Games company Electronic Arts is creating 300 new jobs at its European customer service centre in Galway, in the Republic of Ireland.
The centre already has a 400-strong workforce.
The US firm said it had received support from the Irish government, which is keen to attract more digital games firms to the country.
Irish premier Enda Kenny said the new jobs showed the "enormous potential" of the gaming industry.
It has been a difficult time for games retailers such as Game Group, which went into administration earlier this year, with the loss of more than 2,000 jobs.
Peter Moore, chief operating officer of Electronic Arts, told BBC News that the industry was changing, adding that some of the Game stores were reopening under new ownership.
And he said that the creation of the customer service showed how quickly the industry was moving away from sales of boxed games on the High Street and "evolving quickly to digital".
"More and more we are dealing direct with consumers," he said.
18 Sep, 2012
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Source: http://www.bbc.co.uk/news/business-19638173#sa-ns_mchannel=rss&ns_source=PublicRSS20-sa
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